What’s Poppin Penny? | Kids Podcast & Online Store
What’s Poppin Penny? | Over 100,000 podcast downloads
Overview
What’s Poppin Penny is a kids podcast and commerce platform designed to bring storytelling and products together in a safe, parent-friendly digital experience. I owned the UX and UI design end to end, focusing on clear structure, age-appropriate design, and trust across both content and shopping flows.
Screens
The Challenge
The key challenge was expanding a Framer-based content platform to support commerce without compromising usability or increasing operational overhead. While Shopify integrations were available, they would have introduced an additional subscription model and fragmented the experience. The goal was to design a lightweight, integrated purchase flow that kept the product simple for users and sustainable for the client.
Design & Product Approach (End-to-End)
Problem Understanding & Constraints
Experience Definition & Scope
Information Architecture & User Flows
UX & UI Design
Commerce Integration & Technical Solution
Build, Testing & Iteration
Final Thoughts
This project highlighted how product and UX decisions extend beyond interface design. By navigating technical constraints and cost considerations, I delivered a unified experience that balances engaging content with thoughtful commerce, while keeping the platform simple, sustainable, and scalable.






