Who I am
Hey, I’m Kristian — a Product Designer with 5+ years of experience crafting intuitive, scalable digital experiences for B2B and SaaS teams. At Grow Nearby, I lead end-to-end design across marketing platforms and digital products, focusing on clean UX, systemized UI, and measurable business outcomes.
Beyond my full-time role, I collaborate as a freelance designer, working on SaaS tools, web apps, and brand systems for startups and agencies. This versatility allows me to adapt across industries while staying rooted in user needs and design clarity.
Before Grow Nearby, I held design roles at Avenga (formerly Seavus) and Karpa of South Florida, where I built hands-on experience in UX, branding, and responsive design. These roles shaped the strategic mindset I bring to every project today — blending form, function, and product thinking.
I hold a BSc in Computer Science and Communications Engineering, which complements my design process with a strong technical foundation and systems-oriented thinking.
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